{"id":43988,"date":"2014-06-20T14:01:37","date_gmt":"2014-06-20T14:01:37","guid":{"rendered":"http:\/\/mostafa.openonline.co.uk\/?guid=784b3bbc3133095560da0a3cc048a2c0"},"modified":"2014-06-20T14:01:37","modified_gmt":"2014-06-20T14:01:37","slug":"press-release-public-health-england-approach-tech-start-up-community-to-improve-nations-health","status":"publish","type":"post","link":"https:\/\/mostafa.openonline.co.uk\/?p=43988","title":{"rendered":"Press release: Public Health England approach tech start-up community to improve nation\u2019s health"},"content":{"rendered":"<div class=\"govspeak\">\n<p>Public Health England (<abbr title=\"Public Health England\">PHE<\/abbr>) today (14 June 2014) announced the launch of <abbr title=\"Public Health England\">PHE<\/abbr> Health X, an innovation initiative that invites early-stage tech businesses to submit their ideas for improving people\u2019s health.<\/p>\n<p>The competition has been launched to demonstrate the commitment from <abbr title=\"Public Health England\">PHE<\/abbr> to identify and support the latest applications and utilities in order to make a difference to people\u2019s lifestyles.<\/p>\n<p>The benefit package for successful Health X businesses is unique and includes significant promotional support through <abbr title=\"Public Health England\">PHE<\/abbr>\u2019s Change4Life campaign, presence on NHS Choices and help with product development.<\/p>\n<p>Criteria for entry is available on the <a rel=\"external\" href=\"http:\/\/phehealthx.com\/\"><abbr title=\"Public Health England\">PHE<\/abbr> Health X website<\/a><\/p>\n<p>The initiative opens on the 20 June 2014 and closes on the 1 August 2014. <abbr title=\"Public Health England\">PHE<\/abbr> will choose the top 10 applicants from entries, who will then be invited to present their digital solutions to a Health X panel at a finalist\u2019s event on 11 August 2014 in London. At the event, applicants will present and demonstrate their product, and receive questions from the panel.<\/p>\n<p>The judging panel will be made up of representatives from <abbr title=\"Public Health England\">PHE<\/abbr>, The Daily Telegraph, Entrepreneur First, Health Box, Delta Partners and Tech City UK. The panel will then select up to 3 winners, who will be announced at the event.<\/p>\n<p>Duncan Selbie, Chief Executive of <abbr title=\"Public Health England\">PHE<\/abbr> said: <\/p>\n<blockquote>\n<p><abbr title=\"Public Health England\">PHE<\/abbr> was established in 2013 with the mission to protect and improve the nation\u2019s health and to address health inequalities. We need to help people set goals, monitor their progress and give them ongoing feedback and encouragement when they make positive changes. We used to do this through face-to-face engagement or by providing health information on hard copies. But now, with the advances in technology and the increase in access to that technology, we have opportunities to harness that and so do much more.<\/p>\n<p class=\"last-child\"><abbr title=\"Public Health England\">PHE<\/abbr> recognises that technology can play a part in helping change people\u2019s behaviour. <abbr title=\"Public Health England\">PHE<\/abbr> is looking for products that are based on evidence that they work. We will promote them to our user base of 4 million, using brands like Change4Life to bring scale to products and support small to medium enterprises, who have a great idea but haven\u2019t quite got it to scale yet.<\/p>\n<\/blockquote>\n<p>Gerard Grec, Tech City UK Chief Executive Officer, said:<\/p>\n<blockquote>\n<p class=\"last-child\"><abbr title=\"Public Health England\">PHE<\/abbr> Health X creates an exciting opportunity for young UK tech firms working in the health space to get their idea or product off the ground and out to the wider market. There\u2019s a rising tide of wearable technology that is already reengineering how we monitor and improve our personal health. Connected devices like the Pebble and Fuelband are great innovations of the Medtech sector. This partnership is about supporting new, technology enabled solutions that will deliver benefit across generations.<\/p>\n<\/blockquote>\n<h2 id=\"notes-to-editors\">Notes to editors<\/h2>\n<ul>\n<li>\n<p>Public Health England\u2019s mission is to protect and improve the nation\u2019s health and to address inequalities through working with national and local government, the NHS, industry and the voluntary and community sector. <abbr title=\"Public Health England\">PHE<\/abbr> is an operationally autonomous executive agency of the Department of Health.<\/p>\n<\/li>\n<li>\n<p><abbr title=\"Public Health England\">PHE<\/abbr> Health X entry process \u2013 from 20 June 2014 companies will be able to submit online applications for their digital products in the following 3 categories:<\/p>\n<ul>\n<li>healthy eating<\/li>\n<li>exercise<\/li>\n<li>physical and mental wellness<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>The closing date for entries is 1 August 2014.<\/p>\n<ul>\n<li>Entry criteria: Start up companies applying for <abbr title=\"Public Health England\">PHE<\/abbr> Health X initiative should have an existing product that would benefit from Health X resource and marketing support. This could be a prototype product, a ready-to-launch product, a product that is already in the market or an existing product that could be repositioned or refined and applied to a Change4Life audience.<\/li>\n<\/ul>\n<p>For more details on the entry criteria visit the <a rel=\"external\" href=\"http:\/\/phehealthx.com\/\"><abbr title=\"Public Health England\">PHE<\/abbr> Health X website<\/a>.<\/p>\n<ul>\n<li>\n<p>Finalists\u2019 event: <abbr title=\"Public Health England\">PHE<\/abbr> will choose the top 10 applicants, who will be invited to present their digital solutions to a <abbr title=\"Public Health England\">PHE<\/abbr> Health X panel at a winner\u2019s event on 11 August 2014. The judging panel will be made up of representatives from <abbr title=\"Public Health England\">PHE<\/abbr>, The Telegraph, Entrepreneur First, Health Box, Delta Partners and Tech City UK. The panel will then select up to 3 winners.<\/p>\n<\/li>\n<li>\n<p><abbr title=\"Public Health England\">PHE<\/abbr> Health X winners \u2013 each of the winners will partner with <abbr title=\"Public Health England\">PHE<\/abbr> to work towards executions of their solutions across the Change4Life campaign. The prize delivers the following benefits to all winners:<\/p>\n<ul>\n<li>marketing and exposure: the winners will receive the full benefit of the <abbr title=\"Public Health England\">PHE<\/abbr> network and reach. There are 3 main elements to this &#8211; the <abbr title=\"Public Health England\">PHE<\/abbr> <br \/>\n marketing database (3.2 million users), the On Demand Portal and the NHS Choice website (10 million visitors a week)<\/li>\n<li>mentoring: winners will receive mentoring from the initiative\u2019s extensive network of incubators, venture capitalists, entrepreneurs, brands <br \/>\nand industry experts to improve and build on their existing ideas and products<\/li>\n<li>connectivity: <abbr title=\"Public Health England\">PHE<\/abbr> Health X partners will support the winners by opening up their extensive networks across the technology and health<br \/>\nspaces<\/li>\n<li>design and product development: design and product resources will be made available to support the winners to help refine their products<\/li>\n<li>commercial and business strategy: the winners will receive support in developing their business strategy for their product to help them<br \/>\nreach key target audiences, and develop key relationships and partnerships<\/li>\n<li>proof of concept market: the winners will have the opportunity to test their product and they will be able to use this as a case study for<br \/>\nmonetising their product internationally<\/li>\n<\/ul>\n<\/li>\n<li>\n<p>About Tech City UK: Tech City UK supports UK digital entrepreneurship by lowering barriers to success through creating partnerships across the ecosystem that add value to the digital entrepreneur, promoting the digital and technology industry in the UK and internationally, informing policy makers at the right levels of Government about the needs of the digital entrepreneur, and piloting programmes to increase the growth of digital businesses in the UK. <a rel=\"external\" href=\"http:\/\/www.techcityuk.com\">www.techcityuk.com<\/a> @TechCityUK<\/p>\n<\/li>\n<\/ul>\n<div class=\"contact postal-address\" id=\"contact_1906\">\n<div class=\"content\">\n<h3>Public Health England Press Office<\/h3>\n<div class=\"vcard contact-inner\">\n<p class=\"adr\">\n<span class=\"street-address\">Wellington House<br \/>\n<br \/>\n133-155 Waterloo Road<br \/>\n<br \/>\nLondon<\/span><br \/><span class=\"postal-code\">SE1 8UG<\/span>\n<\/p>\n<div class=\"email-url-number\">\n<p class=\"email\">\n              <span class=\"type\">Email<\/span><br \/>\n              <a class=\"email\" href=\"mailto:Karen.Roe@phe.gov.uk;%20phe-pressoffice@phe.gov.uk\">Karen.Roe@phe.gov.uk; phe-pressoffice@phe.gov.uk<\/a>\n            <\/p>\n<p class=\"tel\">\n              <span class=\"type\">Phone<\/span><br \/>\n              0207 654 8329\n            <\/p>\n<p class=\"tel\">\n              <span class=\"type\">Out of hours:<\/span><br \/>\n              020 8200 4400\n            <\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>PHE Health X programme to bring new health-tech innovation to the public.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"_links":{"self":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/43988"}],"collection":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=43988"}],"version-history":[{"count":0,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/43988\/revisions"}],"wp:attachment":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=43988"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=43988"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=43988"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}