{"id":52314,"date":"2015-01-09T09:00:45","date_gmt":"2015-01-09T09:00:45","guid":{"rendered":"http:\/\/mostafa.openonline.co.uk\/?guid=080e819dc96a6cd8567512ac9bba531f"},"modified":"2015-01-09T09:00:45","modified_gmt":"2015-01-09T09:00:45","slug":"speech-intellectual-property-priorities-in-business-innovation","status":"publish","type":"post","link":"https:\/\/mostafa.openonline.co.uk\/?p=52314","title":{"rendered":"Speech: Intellectual property priorities in business innovation"},"content":{"rendered":"<div class=\"govspeak\">\n<h2 id=\"introduction\">Introduction<\/h2>\n<p>Shortly after the end of the Second World War Winston Churchill said that Britain had nothing left except the abilities of her people. Even then, this may have been something of an exaggeration, though an understandable one, but it encompasses an important truth. Britain has fewer major natural resources than many other countries. It follows that to earn our way in the world we have to rely more on brains than on nature.<\/p>\n<p>This is the fundamental reason why for us in the <abbr title=\"United Kingdom\">UK<\/abbr> the protection of inventions in the broad sense, intellectual property in the current jargon, is so important. According to one calculation, we in the <abbr title=\"United Kingdom\">UK<\/abbr> invest much more in intangible than in tangible assets. Whatever the truth of that I do believe the trend is for intangible assets to become relatively more important. <\/p>\n<p>Overall it seems fair to conclude that worldwide intellectual property, which I will call <abbr title=\"Intellectual Property\">IP<\/abbr> from now on, is becoming increasingly important relative to other forms of property and, for the <abbr title=\"United Kingdom\">UK<\/abbr>, it is especially important. These trends and tendencies seem likely to become even more pronounced as far ahead as we can see, with digital technology and indeed digital crime giving this an added relevance.<\/p>\n<p>All this is clear enough. But we with responsibilities in the area of <abbr title=\"Intellectual Property\">IP<\/abbr> also face real difficulties. It is complicated &#8211; a bit geekish might be the best description &#8211; and for many, probably most, people it is not very interesting.  <\/p>\n<p>One cannot see senior ministers of this, or indeed any other, country being convinced of the case for their making a major speech on the subject, however important it might be objectively speaking. A speech on something with more appeal is always likely to seem more compelling. <\/p>\n<p>Now as a relatively new minister in the area of <abbr title=\"Intellectual Property\">IP<\/abbr>, I am surrounded by talented people who are fascinated by the complexities of the subject and feel passionately about it. That is of course all to the good. However it is ministers who have to make the case for action on <abbr title=\"Intellectual Property\">IP<\/abbr> and, for the reasons I have indicated that is not always easy.<\/p>\n<p>Though I believe I have just set out the realities accurately, it is true to say that we have made significant progress in recent years. It has come to be better appreciated within Her Majesty\u2019s government that the protection of <abbr title=\"Intellectual Property\">IP<\/abbr> is a vital component of innovation and scientific advance; and that many of the benefits of invention will be lost if the resulting <abbr title=\"Intellectual Property\">IP<\/abbr> is not protected. <\/p>\n<p>And we have put a lot of effort into improving the legal framework. Indeed, according to the <a rel=\"external\" href=\"http:\/\/www.taylorwessing.com\/ipindex\/\">Taylor Wessing Global <abbr title=\"Intellectual Property\">IP<\/abbr> Index<\/a>, in 2013 the <abbr title=\"United Kingdom\">UK<\/abbr> had the top rated <abbr title=\"Intellectual Property\">IP<\/abbr> regime in the world. It suggests we are doing something right. <\/p>\n<p>And this is important because in my view one contribution government can and must make to business innovation is to get the <abbr title=\"Intellectual Property\">IP<\/abbr> legal framework right. <\/p>\n<h2 id=\"improving-the-legal-framework\">Improving the legal framework<\/h2>\n<p>To this end, Prime Minister David Cameron commissioned an <a rel=\"external\" href=\"http:\/\/webarchive.nationalarchives.gov.uk\/20140603093549\/http:\/\/www.ipo.gov.uk\/ipreview.htm\">independent review of the <abbr title=\"United Kingdom\">UK<\/abbr> <abbr title=\"Intellectual Property\">IP<\/abbr> system<\/a>, which reported in 2011 and is often known by the name of its Chairman, Professor Ian Hargreaves. The review was focused especially on how <abbr title=\"Intellectual Property\">IP<\/abbr> could best support innovation and growth in the <abbr title=\"United Kingdom\">UK<\/abbr> economy.<\/p>\n<p>Reporting in May 2011, the review set out a vision of how making better use of <abbr title=\"Intellectual Property\">IP<\/abbr> could facilitate <abbr title=\"United Kingdom\">UK<\/abbr> economic success. <\/p>\n<p>The review recommended improving the efficiency of the patent system, bringing greater clarity to design rights and modernising copyright licensing. This required the strengthening of the legislative framework in various ways leading to the <a rel=\"external\" href=\"http:\/\/www.legislation.gov.uk\/ukpga\/2014\/18\/contents\/enacted\">Intellectual Property Act 2014<\/a> and a substantial body of subordinate legislation. I had the privilege in my first week on of being a minister of taking through the most contentious measures and the chastening experience of replying to a debate where only one peer spoke strongly in favour of the changes  &#8211; all good experience for my next challenges, the <a rel=\"external\" href=\"http:\/\/services.parliament.uk\/bills\/2013-14\/consumerrights.html\">Consumer Rights Bill<\/a>, now nearly through, and the <a rel=\"external\" href=\"http:\/\/services.parliament.uk\/bills\/2014-15\/smallbusinessenterpriseandemployment.html\">Small Business, Enterprise and Employment Bill<\/a> which is in committee.<\/p>\n<p>One of the reasons debate is heated on <abbr title=\"Intellectual Property\">IP<\/abbr> is that there is a lot at stake economically. Design for example is important for the <abbr title=\"United Kingdom\">UK<\/abbr>\u2019s creative industries. They are worth more than \u00a371 billion to our economy annually, growing at around 10%, and accounting for 1.68 million jobs. The 2014 Act strengthened the law around design rights and introduced a new criminal sanction for intentional copying. It also made a number<br \/>\nof simple changes to patent law that will improve working practice, streamlining the whole system.<\/p>\n<p>Technological developments and a shift in cultural practices around how we consume content meant a reform of copyright law was badly needed. We introduced a range of exceptions aimed at bringing certainty and clarity to the use of copyright material. It was important to bring the law into line with common practice &#8211; which sees almost everyone taking copies of online documents and music for their own use &#8211; and to allow greater use of copyright material, for example of so called \u2018orphan works\u2019 languishing in museums because the copyright owner could not  be found.<\/p>\n<p>We strongly believe that these changes will benefit both the economy and wider society, but they were contentious in the creative communities, especially the exceptions for private copying and parody.<\/p>\n<p>So the <abbr title=\"United Kingdom\">UK<\/abbr> has largely completed a major programme of change and you see the same in some other countries, particularly as digital transforms copyright. The European Union are embarking on ambitious plans for the Digital Single Market and we will be feeding proactively into that process in the coming months.<\/p>\n<h2 id=\"improving-the-ecosystem\">Improving the ecosystem<\/h2>\n<p>This reform of the legal <abbr title=\"Intellectual Property\">IP<\/abbr> framework is an essential element in supporting innovation, but more is needed.<\/p>\n<p>To encourage the production, flow and sale of legitimate goods and digital products we also need to reach out to businesses and give priority to enforcement and education. People need to understand the value of ideas that can so easily be stolen and the costs of counterfeits and <abbr title=\"Intellectual Property\">IP<\/abbr> theft. Indeed the relevant <abbr title=\"United Kingdom\">UK<\/abbr> enforcement authority, Border Force, has estimated that <abbr title=\"Intellectual Property\">IP<\/abbr> crime costs the <abbr title=\"United Kingdom\">UK<\/abbr> economy around \u00a31.3bn each year. And we also know that better protection of legitimate ideas encourages innovative investment.<\/p>\n<p>So what have we done to improve the ecosystem? The steps we have taken include:<\/p>\n<p>Through our <a href=\"https:\/\/www.gov.uk\/government\/organisations\/intellectual-property-office\">Intellectual Property Office<\/a>, we have been trying to help businesses identify and make the best of their <abbr title=\"Intellectual Property\">IP<\/abbr>. We have created a<br \/>\nsuite of mainly on line tools for <abbr title=\"Small and Medium Enterprises\">SMEs<\/abbr> and business advisers to understand <abbr title=\"Intellectual Property\">IP<\/abbr> better, what protections rights offer, and whether <abbr title=\"Intellectual Property\">IP<\/abbr> is relevant for<br \/>\nindividual businesses. <\/p>\n<p>We have also negotiated new advisory services from around 250 specialist <abbr title=\"Intellectual Property\">IP<\/abbr> advisers to help businesses take forward the recommendations of <abbr title=\"Intellectual Property\">IP<\/abbr> Audits.<\/p>\n<p>We are collaborating with the <a rel=\"external\" href=\"http:\/\/www.bl.uk\/#\">British Library<\/a> and other key libraries across the <abbr title=\"United Kingdom\">UK<\/abbr> to build a network of Business and <abbr title=\"Intellectual Property\">IP<\/abbr> Centres. They are centres of expertise where people can come together to access free or low-cost advice and support in starting, developing and running a business or protecting a business idea.<\/p>\n<p>We have set up an <abbr title=\"Intellectual Property\">IP<\/abbr> attach\u00e9 network to help <abbr title=\"United Kingdom\">UK<\/abbr> companies operate more effectively overseas. Last year the attach\u00e9 network supported over 3,700 <abbr title=\"United Kingdom\">UK<\/abbr> businesses.<\/p>\n<h2 id=\"setting-the-future-agenda\">Setting the future agenda<\/h2>\n<p>We have also established a research programme to increase the understanding and valuation of <abbr title=\"Intellectual Property\">IP<\/abbr> rights, to analyse the efficiency of complex <abbr title=\"Intellectual Property\">IP<\/abbr> systems and to examine possible future challenges.<\/p>\n<p>We hope this will provides valuable insight into how the knowledge economy and the <abbr title=\"Intellectual Property\">IP<\/abbr> regime can better work to support business innovation. Indeed <abbr title=\"Intellectual Property Office\">IPO<\/abbr> have produced some fascinating reports on patent data in areas such as robotics, life sciences and genomics and agri-science as part of the government\u2019s  innovation work on great technologies that can drive growth.<\/p>\n<p>A new report on 3D printing and <abbr title=\"Intellectual Property\">IP<\/abbr> issues will be published later this month which considers the current state of the market, its likely development and what this means for the <abbr title=\"United Kingdom\">UK<\/abbr> <abbr title=\"Intellectual Property\">IP<\/abbr> system.<\/p>\n<p>Getting businesses to make the most of their <abbr title=\"Intellectual Property\">IP<\/abbr> is vital, but making sure there is a sophisticated and responsive marketplace for <abbr title=\"Intellectual Property\">IP<\/abbr> is equally key.<\/p>\n<p>We have provided start-up funding for the <a rel=\"external\" href=\"http:\/\/www.copyrighthub.co.uk\/\">Copyright Hub<\/a> that is creating a marketplace and boosting trade in <abbr title=\"Intellectual Property\">IP<\/abbr>. It signposts users to relevant supplier websites so it is easy to obtain permission rights, vital in the music industry and to making legitimate use easy.<\/p>\n<p>We have also welcomed other industry-led solutions to strengthen the marketplace for the licensing and trade in <abbr title=\"Intellectual Property\">IP<\/abbr> rights, for example <abbr title=\"anti-copying in design\">ACID<\/abbr> which stands for \u2018anti-copying in design, is a safe online trading platform where design buyers can view the latest designs created by its members.<\/p>\n<p>We have driven up the standards of practice of Collecting Societies by introducing a backstop power to make sure the minimum standards for the industry are met. We have also put in place an Orphan Works Licensing scheme that has opened up access to culturally valuable pieces of creative work where rights holders cannot be found.<\/p>\n<p>The <abbr title=\"Intellectual Property Office\">IPO<\/abbr>\u2019s \u2018Banking on <abbr title=\"Intellectual Property\">IP<\/abbr>\u2019 project is aimed at raising awareness of <abbr title=\"Intellectual Property\">IP<\/abbr> as an asset. Once finance directors start looking at <abbr title=\"Intellectual Property\">IP<\/abbr> as a positive addition to the balance sheet, rather than just a cost line covering patent and other registrations, we will be getting somewhere. The advent of our Patent Box, a tax break to encourage <abbr title=\"research and development\">R&amp;D<\/abbr> spending, will help here by focusing the finance men and women on this area. <\/p>\n<p>To help the 60% of students in the <abbr title=\"United Kingdom\">UK<\/abbr> who think they do not understand enough about <abbr title=\"Intellectual Property\">IP<\/abbr> to support them in their future careers, we are working with universities to support academics teaching many different courses and on their students through an online tool.<\/p>\n<p>We are also recognising and rewarding strong examples of entrepreneurship and the development of ideas. We have a well established competition, Fast Forward, which has given out some \u00a33 million in support of outstanding projects to develop and commercialise the use of <abbr title=\"Intellectual Property\">IP<\/abbr>. <\/p>\n<h2 id=\"encouraging-commercialisation\">Encouraging commercialisation<\/h2>\n<p>And we support <abbr title=\"United Kingdom\">UK<\/abbr> institutions from the inception of their ideas through to commercialisation. <abbr title=\"Intellectual Property\">IP<\/abbr> is often initially generated during research projects and the <abbr title=\"Intellectual Property Office\">IPO<\/abbr> has developed a toolkit to help universities and businesses manage <abbr title=\"Intellectual Property\">IP<\/abbr> created in these collaborative research projects. The Lambert Toolkit contains a series of model <abbr title=\"Intellectual Property\">IP<\/abbr> agreements designed to facilitate negotiations between potential collaborators, reduce the<br \/>\ntime and effort required to secure agreement and provide examples of best practice.<\/p>\n<p>We also work with the younger generation, for example in partnership with Aardman Animations, and their Wallace and Gromit Children\u2019s Charity, targeting 4 to 16 year olds and covering all forms of <abbr title=\"Intellectual Property\">IP<\/abbr>. The <a rel=\"external\" href=\"http:\/\/shauninthecity.org.uk\/schools\">\u2018Shaun in the City Schools Programme\u2019<\/a> featuring the popular animated character Shaun the Sheep, is being marketed to schools nationwide with a cross curricular education pack and a design competition that will encourage children to think about design, innovation and intellectual property.<\/p>\n<p>As part of our work to build understanding and respect for <abbr title=\"Intellectual Property\">IP<\/abbr> rights, the government is also working with the creative industries, including the Motion Pictures Association, Sky and BT, as they fund a major 3 year education and advertising campaign to alert consumers when they are accessing infringing content online and build up an understanding of the value and potential of <abbr title=\"Intellectual Property\">IP<\/abbr>.<\/p>\n<h2 id=\"protecting-ip\">Protecting <abbr title=\"Intellectual Property\">IP<\/abbr><br \/>\n<\/h2>\n<p>Of course there is no point encouraging and supporting businesses innovation if you cannot protect it.  So I am cautiously gratified that, according to the <a rel=\"external\" href=\"https:\/\/www.uschamber.com\/\"><abbr title=\"United States\">US<\/abbr> Chamber of Commerce<\/a>, the <abbr title=\"United Kingdom\">UK<\/abbr> has the best enforcement regime in the world.<\/p>\n<p>We have made significant reforms to the system of Patents Courts. Our renamed <a rel=\"external\" href=\"https:\/\/www.justice.gov.uk\/courts\/rcj-rolls-building\/intellectual-property-enterprise-court\"><abbr title=\"Intellectual Property\">IP<\/abbr> Enterprise Court<\/a> makes it easier for rights holders and other businesses to access justice at a fair cost with a scale of recoverable costs, capped at \u00a350,000, hearings limited to 1 or 2 days and a Small Claims Track for cases under a value of \u00a310,000.<\/p>\n<p>We also offer a range of Opinion and mediation services, designed to help resolve disputes more effectively. As part of the <abbr title=\"Intellectual Property\">IP<\/abbr> Act, we expanded the Service to provide opinions on a much wider range of patent disputes and Supplementary Protection Certificates.<\/p>\n<p>The <a rel=\"external\" href=\"https:\/\/www.cityoflondon.police.uk\/advice-and-support\/fraud-and-economic-crime\/pipcu\/Pages\/default.aspx\">City of London <abbr title=\"Intellectual Property\">IP<\/abbr> Crime Unit<\/a> has had some notable success in its first year, taking down more than 2,000 infringing websites and investigating more than \u00a328 million of <abbr title=\"Intellectual Property\">IP<\/abbr> crime.<\/p>\n<p>Last year\u2019s <abbr title=\"Intellectual Property\">IP<\/abbr> Enforcement Summit which we hosted in London brought together more than 300 representatives from governments, industry and enforcement agencies from across the world. It demonstrated the importance of collaboration, locally, nationally and internationally, if we are to tackle the growing issue of <abbr title=\"Intellectual Property\">IP<\/abbr> crime.<\/p>\n<p>This is complemented by the government\u2019s huge programme to tackle cybercrime with 60% of small business reporting a breach in the last year. This can be very costly. Think of the potential targets \u2013 and what has already happened the destruction of data at the Saudi Petroleum company and of course the Sony incident. The one advantage was that it made the public case for our national cyber security programme.<\/p>\n<h2 id=\"contrasts-with-the-us\">Contrasts with the <abbr title=\"United States\">US<\/abbr><br \/>\n<\/h2>\n<p>Given our audience this evening it would be wrong not to comment on the differences between <abbr title=\"Intellectual Property\">IP<\/abbr> law here and in the <abbr title=\"United States\">US<\/abbr>. <\/p>\n<p>Much that is different stems from the fact that the <abbr title=\"United States\">US<\/abbr> is more litigious than the <abbr title=\"United Kingdom\">UK<\/abbr>.  This is exemplified by the emergence of the term \u2018patent troll\u2019 which you may have heard &#8211; companies whose business model relies on asserting patent rights and sitting on them. I am told that patent trolls are more common in the <abbr title=\"United States\">US<\/abbr>, partly because software and business method patents have been more widely available there than in the <abbr title=\"United Kingdom\">UK<\/abbr>, where a more strictly defined position reduces the legal uncertainty on which trolls can thrive. And the costs regime in the <abbr title=\"United Kingdom\">UK<\/abbr> is also a clear disincentive for trolls \u2013 here, the loser pays the winner\u2019s costs which is not the case in the <abbr title=\"United States\">US<\/abbr>, at least for the time being. <\/p>\n<p>The <abbr title=\"United States\">US<\/abbr> has tackled one of the problematic issues around copyright protection through a non-compulsory register of copyright works. <\/p>\n<p>And the <abbr title=\"United States\">US<\/abbr> approach to trade marks differs in requiring commercial use of a mark for validity but no compulsion to register it, although doing so gives a stronger legal footing if you wish to defend it against infringement.<\/p>\n<p>Looking forward we believe that there is much to be gained from a more global approach to <abbr title=\"Intellectual Property\">IP<\/abbr> as trade and the flow of ideas knows no boundaries. We need forums in which to discuss <abbr title=\"Intellectual Property\">IP<\/abbr> issues, both the development of parallel legal structures and international enforcement and education.<\/p>\n<p>I am glad to say that are making progress on the issue of patent harmonisation. For example, the <abbr title=\"United States\">US<\/abbr> currently has a 12 month \u2018grace period\u2019 in which an inventor can make his or her invention public without compromising the right to file a patent. There is no such provision in Europe currently but there are on-going discussions on how to remedy this difference in protocol. The <abbr title=\"Intellectual Property Office\">IPO<\/abbr>\u2019s Chief Executive John Alty chairs Group B+, an international group looking at potential areas for patent harmonisation, which amongst other things is considering harmonisation of the grace period.  <\/p>\n<h2 id=\"challenges-over-the-next-5-years\">Challenges over the next 5 years<\/h2>\n<p>So what are the challenges for the next 5 years?  Our focus will continue on strengthening the <abbr title=\"United Kingdom\">UK<\/abbr> <abbr title=\"Intellectual Property\">IP<\/abbr> framework to maximise support for business innovation and help drive growth.<\/p>\n<p>There will be an increasing concentration on the European and international scene.<\/p>\n<p>We are working with the EU on the successful delivery of the unitary patent and the Unified Patent Court, with its pharmaceutical division to be based here in London. <\/p>\n<p>And we will be making sure that proposed copyright reform and digital single market meets the interests and needs of the <abbr title=\"United Kingdom\">UK<\/abbr>.<\/p>\n<p>Looking beyond Europe, we will continue the work around harmonisation of the international framework. China will remain a priority because of its strategic importance in terms of <abbr title=\"United Kingdom\">UK<\/abbr> trade and investment.<\/p>\n<p>I visited China in September to open the 2nd <abbr title=\"United Kingdom\">UK<\/abbr>-China <abbr title=\"Intellectual Property\">IP<\/abbr> Symposium. I was struck by the progress the Chinese are making. Chinese industries are moving up the value chain and domestic innovation is driving the need to further strengthen their <abbr title=\"Intellectual Property\">IP<\/abbr> system. <abbr title=\"Intellectual Property\">IP<\/abbr> is no longer a foreign concern but a key issue for both the Chinese government and Chinese businesses. This is clearly illustrated by the fact that in 2013 less than 2% of <abbr title=\"Intellectual Property\">IP<\/abbr> related court cases were brought by foreign companies. <\/p>\n<p>I met 8 ministers during my visit and it is clear that the government is intent on creating an economy in which <abbr title=\"Intellectual Property\">IP<\/abbr> plays a fundamental role. As former Premier Wen Jiabao often said, \u201ccompetition in the future is competition in <abbr title=\"Intellectual Property\">IP<\/abbr>.\u201d<\/p>\n<p>So what does this look like in practice? The largest number of patents per year are now filed in China, and the Chinese authorities have recently announced their intention to increase this, with an aim to triple patent filings by 2020. Their whole <abbr title=\"Intellectual Property\">IP<\/abbr> framework is being reformed and developed rapidly. Whilst we recognise that there are still <abbr title=\"Intellectual Property\">IP<\/abbr> risks involved in investing in China, the <abbr title=\"Intellectual Property\">IP<\/abbr> reforms are positive for British businesses and I hope<br \/>\nthat the <abbr title=\"United Kingdom\">UK<\/abbr>, like the <abbr title=\"United States\">US<\/abbr>, seizes the opportunity to engage in this fast-moving market. <\/p>\n<h2 id=\"conclusion\">Conclusion<\/h2>\n<p>But I would like to conclude with a challenge that harks back to my opening remarks.<\/p>\n<p>We have a cultural problem in improving the understanding and value of <abbr title=\"Intellectual Property\">IP<\/abbr> in the <abbr title=\"United Kingdom\">UK<\/abbr> business environment. Lawyers understand the area well and its complexity suits the legal mind, but companies must realise that <abbr title=\"Intellectual Property\">IP<\/abbr> asset management is important.  They must find <abbr title=\"Intellectual Property\">IP<\/abbr> literate employees and directors who understand its value. <\/p>\n<p>Perhaps this evening\u2019s distinguished gathering can help us to decide how we can do this better?<\/p>\n<p>Ladies and gentlemen, I look forward to your comments and questions and of course to Sir Richard Arnold\u2019s response.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Speech by Baroness Neville-Rolfe at the intellectual property annual seminar mentor dinner in London.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"_links":{"self":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/52314"}],"collection":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=52314"}],"version-history":[{"count":0,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/52314\/revisions"}],"wp:attachment":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=52314"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=52314"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=52314"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}