{"id":67679,"date":"2016-02-17T09:32:42","date_gmt":"2016-02-17T09:32:42","guid":{"rendered":"http:\/\/mostafa.openonline.co.uk\/?guid=a7e6fd0520883b93da49e1f28b9b850b"},"modified":"2016-02-17T09:32:42","modified_gmt":"2016-02-17T09:32:42","slug":"news-story-whitefox-technologies-signs-us-deals-for-its-cleantech-system","status":"publish","type":"post","link":"https:\/\/mostafa.openonline.co.uk\/?p=67679","title":{"rendered":"News story: Whitefox Technologies signs US deals for its cleantech system"},"content":{"rendered":"<div class=\"govspeak\">\n<p>Specialist engineering firm <a rel=\"external\" href=\"http:\/\/www.whitefox.com\/home\/index.html\">Whitefox Technologies<\/a> has made a major breakthrough in the US market with its energy and water-efficient membrane solution for ethanol production.<\/p>\n<p>The London-based business has signed a technology licence and purchase agreement for an industrial scale system with California-based Pacific Ethanol and an agreement on a Whitefox solution for Iowa-based Pine Lake Corn Processors.<\/p>\n<p>The deals came after successful trials of a demonstration plant last year at Pacific Ethanol. They have opened up potential markets for energy and water-efficient ethanol production and similar applications with a market value running into billions of dollars.<\/p>\n<p>Whitefox delivers innovative membrane solutions for a variety of solvent applications and chemical reactions. They improve productivity and reduce water and energy use.<\/p>\n<p>Whitefox operating officer Trond Heggenhougen said: <\/p>\n<blockquote>\n<p class=\"last-child\">It\u2019s extremely difficult to get into the US market. When you first do it, it is very significant. That\u2019s why this is so exciting.<\/p>\n<\/blockquote>\n<blockquote>\n<p class=\"last-child\">We are also addressing global problems of an increasing population with limited supplies of water and energy.<\/p>\n<\/blockquote>\n<p>The Whitefox bolt-on solution is attractive to a US ethanol industry that needs to improve its productivity to remain competitive and is increasingly required to meet exacting environmental standards being introduced by state legislators.<\/p>\n<p>The business has had a stream of inquiries from US firms since the deals were announced.<\/p>\n<h2 id=\"missions-helped-whitefox-get-foothold-in-market\">Missions helped Whitefox get foothold in market<\/h2>\n<p>Whitefox has taken part in two \u2018clean and cool\u2019 missions to San Francisco and Brazil supported by Innovate UK.<\/p>\n<p>Missions are short business trips abroad run by Innovate UK and <a href=\"https:\/\/www.gov.uk\/government\/organisations\/uk-trade-investment\">UK Trade and Investment<\/a>. They are designed to help ambitious entrepreneurs with innovative products to meet new project partners, customers, suppliers and investors in other countries.<\/p>\n<p>Trond added: <\/p>\n<blockquote>\n<p class=\"last-child\">I went on the Clean and Cool Mission to San Francisco in 2012. I was able to speak to key stakeholders, industry players and potential customers and get advice and support from mission sponsors.<\/p>\n<\/blockquote>\n<blockquote>\n<p class=\"last-child\">It\u2019s important. It helps you to get a foothold in the market. Since then we have had help with getting customers from the UKTI in San Francisco and particularly from the UKTI in Chicago.<\/p>\n<\/blockquote>\n<p>Whitefox says it has also benefited from maintaining the contacts among fellow participants in the missions and from building on its networking through industry events and conferences.<\/p>\n<p>The company has grown from 12 to 18 employees over the last year and expects to be 25-to-30 strong by the end of this year. It expects to grow further as it exploits market opportunities in North America and Europe.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Specialist engineering business supported by Innovate UK makes significant breakthrough in the United States<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"_links":{"self":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/67679"}],"collection":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=67679"}],"version-history":[{"count":0,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/67679\/revisions"}],"wp:attachment":[{"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=67679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=67679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mostafa.openonline.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=67679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}